You will need special polarized glasses to watch it. The old blue and red glasses won't work. According to the Monsters vs. Aliens website, glasses are available for free at Pepsi/Sobe Life Water displays at various retailers. K-Mart, Target, CVS and Dollar General are listed.
The annual football extravaganza is known for airing particularly quirky commercials during the breaks.
Ad slots are reported to cost around $3 million for 30 seconds during this year's Arizona Cardinals-Pittsburgh Steelers matchup.